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Valloni / Posts tagged "MORALITY CLAUSES"
25 November 2024 In News

MORALITY CLAUSES IN SPORTS SPONSORSHIP AGREEMENTS IN FRANCE

One of the most popular and lucrative forms of sports marketing is sports sponsorship, which, globally, is worth more than US$100 billion (around Sw. Frs. 89.37 billion), and that amount is expected to almost double by 2030! Currently, the highest paid sportsperson in the world